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The Labelizer
One blended number hides a hundred different products. The Labelizer judges each one on its own, with real Google Ads and Shopify revenue laid side by side. Champion, Potential, Sleeper, Waster, Zombie. Every product gets a name, and nothing hides in the middle.
The Labelizer is the verdict engine ZenoX runs on your product catalog. It sorts every product into one of five verdicts: Champion, Potential, Sleeper, Waster, Zombie. Each verdict is backed by that product's real Google Ads and Shopify revenue, side by side, so every cut-or-scale call comes from the full picture, not an average.
Adam
They provide detailed weekly updates on how the business is performing as well as other valuable nuggets to help scale your business. They have made the front end of the business so much easier to handle and allow me to focus on the backend.
Max van de Weijgaert
Really great company, nice to work with and really responsive! The results speak for themselves!
Tjade Selman
They did record days, switched to a non-Google CSS, and optimized the entire feed before the week was over. The support is nonstop.
Michael
As a busy ecommerce operator, I needed a team I could trust to manage and scale my Google Ads. ZenoX overdelivered in every sense.
Bodhi van Klaveren
Can't compare to any other agency.
Peter Pick
Whoever wants to start or scale their business on Google Shopping, this is your guy.
Ivan P
I literally don't have to think about or manage Google at all. They take care of absolutely everything, and their fee is very fair.
Stijn de Ruijter
Zenox is one of the best media-buying agencies we've worked with so far.
Tobias
My ROAS went from 2, sometimes 3, to a record day of 5 in the first week. They respond and act fast.
Mo Ait
I started with zero knowledge about Google Ads, and thanks to ZenoX Media, I now have a profitable store.
AL
Chris and his team are the KINGS of Google Ads.
Navroop Singh
Amazing results in just one month.
Mdj
From strategy to setup and tracking, he had it mastered. A highly reliable, well-versed ads wizard.
Julio
Communication is always clear, decisions are data-driven, and the team is very proactive.
Christian
They really know their craft, and it's evident in how they communicate and in the outcomes they deliver.
Five verdicts, no hiding. Let's see where your products land.
One ROAS. One revenue line. One verdict for a hundred different products. They all get flattened into a single average, and the ones bleeding you dry hide right behind it. The Labelizer refuses that. Every product answers for itself.
Every product gets its own verdict, backed by its own revenue.
One blended number for the whole account. Every product hides behind it.
The outcome
Skip how a product earns its verdict.
Champion, Potential, Sleeper, Waster, Zombie. Every product in your account lands in one of five buckets. No product hides in the middle, and no product gets judged by the account average.
A Waster does not get a pass because the rest of the account looks fine. The Labelizer names it, and it gets cut before it eats another week of budget.
Google Ads and Shopify, next to each other, for every product. Not an average that hides the truth. The full picture, so the call is never a guess.
A Champion is a product that has already proven it. The Labelizer flags it the moment it earns that name, so budget moves to it fast, not at the next monthly call.
Sleeper and Potential are not sitting there unwatched. The Labelizer keeps a name on every one of them, so nothing drifts into a drain without anyone noticing.
A Champion this month can slip. A Sleeper can wake up. The Labelizer keeps checking, so the verdict on every product is always the current truth, not last month's.
Champion to Zombie
A catalog of a hundred products is a hundred separate stories. Squash them into one average and every story disappears. Winners and drainers look the same. The Labelizer sorts each product on its own real numbers into one of five verdicts. Nowhere left to hide.
Champion
High ROAS, high clicks
Scale it
Sleeper
High ROAS, low clicks
Give it a fair shot
Potential
Low ROAS, low clicks
Watch it
Waster
Low ROAS, high clicks
Cut it
Zombie
No clicks at all
No signal yet
Every night it re-checks your last 30 days and re-sorts the whole feed. The thresholds come from your own account, never a made-up global cutoff.
The questions everyone asks
A thirty-minute call. We point the Labelizer at your account live. You see which products are Champions right now, which ones are Wasters, and what changes the moment we act on it.
You will leave the call knowing exactly which products to feed and which to cut. See what that looks like on real stores
Prefer email? chris@zenoxmedia.com
One part of the engine
